Category Archives: Uncategorized

Who will be the next Google?

Looming opportunities for technological innovation

Google is a rich company because it developed the first search engine that really worked.

Someone was going to do it. There were a bunch of search engines. There still are. But Google got it right ahead of the others.

They did smart things after that too of course. Quickly did a 180 on advertising, from considering it bad to making it their business model. And they saw sponsorship of keywords as the way to generate billions fast. They did all of that really quickly. Some might say they were shallow in their original anti-advertising positioning, or cynical in being able to turn on a dime on what they considered a morality issue, but those are not the real answers. I think they were smart. They got the message quickly. That’s a good thing. Not being stuck is a good thing. Being able to look at things anew by sheer self-will is a good thing.

Imagine if back when the Greeks invented the alphabet, there were competitors with alternative alphabets. That was sort of the way it was with search engines, which are a kind of alphabet for finding things in endless meme space.

Apple is a rich company again because they continue — ahead of others — to give consumers the easy and beautiful way to get into computers and other computer-based technology based on computers. It’s really simple to get on the mental emotional side of the consumer and see what they are going to love. But simple does not imply easy or common, in the context of reality as it is here on Earth in 2012. Love is simple but people screw it up all the time. Simple, today, is not so simple to achieve.

AOL was a rich company for awhile because it was the first to make email and chat and an Internet-like experience available to people who were not gadget-minded or technology-oriented.

Facebook is a rich company because it was first to activate people to celebrate themselves and their friendships. The name helped, although MySpace is a good name too, so it wasn’t just that. MySpace somehow did not make it something one had to do. Facebook became something everyone had to do, even if one’s wall is being painted by everyone else including people you don’t know, and you never have time to update it yourself.

The relative yesterday-ness of AOL and Yahoo appears to be the result of not constantly re-inventing themselves to leapfrog ahead with still more technological innovations. Instead falling behind in figuring out what their users love, as our formidable editor Yana Lambert points out.

Perhaps they lost focus on technological innovation when they got caught up in learning the advertising business, which is a complex Glass Bead Game that can take up all one’s perceptual, intuitive, intellectual and emotional capabilities. The lesson at any rate is that if one wants to continue to be a rich company one has to continue to innovate technologically and not just in terms of advertising methods.

Where do the opportunities lie in early 2012 for technological innovation that will totally disrupt the playing board once again in terms of our everyday lives?

  1. Discovery Engine. Like Pandora, but for all content. Helps people discover things that interest and delight them that they are not discovering today. Collaborative Filtering Technique (CFT) as used by Amazon et al is just not good enough. Some degree of scalable content coding (keywords) is needed in order to add insight into why readers who bought Hermann Hesse also bought Thomas Mann. What keyword-codable qualities can be attributed to both authors? (My former company Next Century Media is still nurturing some technology that I started in this area — by way of full disclosure as I still have a little stock.)
  2. Self-Discovery Engine. Same thing but pointed inwards to find out more about yourself. Perhaps a program in whatever replaced Prolog. Carries on a conversation with you. When it strikes a chord, it brings out and shows you content that reveals a side of you, validating that you can now see a new side of you, because you find that content does resonate with you. This technology ideally gets developed in the same stream as the Discovery Engine. Xyte is a company to watch in this field. Freud was the first inventor in terms of popular self-knowledge in modern times but the quest goes back to the Vedas.
  3. Voice/Hand Signal/Eye Signal Command. Military technology carried over to the consumer world making cellphones, tablets, PCs/Macs, TVs etc. more capable of starting processes from simpler commands rather than screen and keyboard touches. Touchscreen is already far ahead of keyboards, but still they require many steps to get to what you want, where a single spoken word could get you there in a second. Today’s smartphones already have some voice command capabilities. One day you will be able to say “That” and look at something and your screen will fill with colorful thumbnails of things the world can tell you about the object you are looking at. Vizkinect is a company to watch. They are bringing down the cost of eye tracking and are currently focused on advertising but the implications of their work are much broader.
  4. Biofeedback for the masses. For years work has been going on to bring down the cost of biometry so that it can scale into a consumer market. One day it will get there and we will be able to afford yarmulkes with sensors and eyepieces that together tell us instantly the truth about our inner state. We can then learn that e.g. the last sentence I thought in my mind is not speaking from my prefrontal cortex but it is coming from the corpus callosum and limbic interactions that drive my ego. People will use this instead of drugs. It will literally get them high — higher than EOP that is.
  5. Agent. Apple in the era of the failed Newton device talked about a “consumer agent” — a bot that you could send forth to roam the Web for you, tirelessly doing your bidding to bring you insights, schedule your calendar by dealing with other bots and with real humans, etc. This will be a huge productivity booster when someone invents one that is really usable.
  6. Idea Mobilization. Technology that brings ideas and thinkers together automatically and suggest the ways their ideas already fit together. You get an email from a bot that links you with other people who turn out to be exactly the right people you should be meeting and working together with to solve problems you are both working on. LinkedIn being a baby-step model.
  7. Marketing the Individual. This turns advertising around and advertises the individual over the Web. The next natural evolution of Facebook. The kind of thing I have long thought would be the perfect premium incentive to offer people to opt-in to ongoing research online. Is this where Facebook is going with its new Timeline feature?
  8. Genomics. Seattle is a hotbed of innovation in this field. We are not far from the day when every person can afford to know his or her own unique genome early in life. Genomics should not be used to limit opportunity as in the State deciding the course of a person’s life based on the person’s genetic strengths and weaknesses as in the movie Gattaca. People should use their self-knowledge the way they want to use it, freely. They would do best to focus on their potential genetic strengths. Will be interesting to see if genomics correlates with astrology.
  9. The New Grid. As more people begin to generate their own electrical energy (solar, wind, biofuels, geothermal, etc.) they will have surpluses that can be uploaded as a way of gaining discounts on their energy bills, and later as a way of earning income. This is being held back by the old energy grid that sends electricity outward but is not everywhere capable of two-way traffic. Ironically the cable companies have some of the right-of-ways. If such a two-way grid existed everywhere, T. Boone Pickens would have gotten his Texas wind farm and could have sold cheap electricity to the whole country. Con Ed is said to be one of the players working on two-way grid.

Those are some areas where technological innovation will be popping disruptively in the years ahead. Companies will get rich by being first to get it right in each of these areas.

Best to all,

Bill

You Are a World Changer

Start activating change where you are now

What’s my evidence that you’re a world changer? You read my stuff. That’s my evidence.

I get an interesting if fuzzy picture of who reads this blog from the people who thank me for it. And from some indirect measures, such as how rarely people leave public comments, instead emailing me; what does this tell us: private types who read in this blog information that is also kind of private. It’s about the inner life. Inner, not outer, means that it isn’t something people talk about. If they’re going to talk to me about it, they don’t want to do it publicly.

Aristotle considered the inner life the most important thing to Humanity. If he saw what Acceleritis has done to shrink the inner life down to the smallest part of one’s existence, he would become depressed.

But somehow in my readers that inner life is strong. Why else read about it?

Another indirect measure is how I picked the list I started with when I launched this blog. Out of some 8000+ people in the contact list I culled about 1600 whom I see as game-changing people. People who have already visibly changed the industries I touch. People I resonate with because they too are on another plane, looking in at life from angles that are open to change every instant, to triangulate all the hidden corners. This is what the Flow State is like. People like us who flash through the Flow State spend a lot of time getting back there from the lower states that capture us, usually through distraction and attachment coming at us both at once. One of the universe’s trickier sparring partner moves.

So, given that you’re a world changer, what to do about it? It’s not as if you haven’t been asking yourself this continuously all your life. Therefore my answer may not be new, as you may have already said it yourself. Wherever you are now, whatever job you are doing or trying to get, that’s where to change the world first.

Pretty much the only way to do it anyway. Getting out of your current situation into one that affords you more power to do good is as you know an uphill battle. Where you are is where you are. Change things there. Make it better there.

Then it can roll out as a sphere of integration, all the 3D iron filings working together in harmony around a magnetic intention, a plan, a feedback loop, through moment-to-moment Flow State actions. Get that to work in your company — or even your department — first.

How do you do that?

  1. Start to take notes as if you’re seriously going to do this thing. You are serious.
     
  2. The first notes — all will flow naturally, no need to push, just wait and be ready to jot — will be problem/challenge conditions you’re out to fix. Don’t attach the usual negative emotions — you’re the consultant here, the cure, not part of the bad weather. Just write trigger phrases — a small number of words, often just one or two — that will remind you of a whole train of thought and the feelings and images that go with it.
     
  3. Later make a clean table with the smallest cluster of problems organized to the left and large spaces to the right to fill in approach directions toward the solutions of each challenge cluster. You don’t have to rush to jot down the approaches; just let them come naturally and write them in.
     
  4. When the time is right, contemplate the filled-in table. Be alone and uninterruptible. Critique the solution approaches and note their weaknesses and strengths because this is a springboard to fresh ideation. Add more ideas as they come. Start a new clean table and fill it in with the high points of the new ideas that come to you at this step in the process. Let the old ideas fall away — you can add them back later if merited.
     
  5. While on the private front you are undergoing this process with notes and ideas, in your public self, become unpredictable.

Is that all there is in the way of technique? No, there’s a rich body of technique to convey; the universe — life — is the most complex game ever invented. But that’s enough to start.

What does being unpredictable mean? And why be unpredictable?

Within your organization you have found a certain footing, a certain platform. It is your basis for leverage and it limits your leverage, which is held in place, i.e. limited, by the perceptions others have of you.

If they can predict what you are going to say next, it has limited throw weight. If you’re going to change the world you have to become unpredictable. You have to look past the answer you always give. Include those ideas in what you finally do say, but go to the next level. What other factors are relevant that you could include in your response to a situation?

As you become unpredictable, your perceived biases will stop being your driver, and so people will notice that and think more carefully about what you said. Right now they apply Kentucky Windage to what you say based on what they think your bias is in the situation. Remove the Kentucky Windage factor and you can move people and the world further each day.

Becoming unpredictable is only one principle, which has to be balanced with all the other principles on a situation-by-situation basis. There are no black-and-white rules. Every principle has situations that are exceptions to the rule. You can’t let your company make a wrong move, for example, just because you’re changing your image.

Then, follow your plan, and evolve it with changing circumstances and new information. Don’t get stuck in the first plan. Let it be the plan du jour until there is such solidity to the success trend that you know it’s the right plan.

If the success trend is not there, you have to keep varying the inputs — try new stuff, start the ideation process described above, all over again from scratch.

If you don’t feel the world changing around you within 30 days, email me and let me help. Let’s face it, the world needs changing. We see world-class threats at all levels — military, economic, emotional, spiritual, intellectual, environmental… In my 9-5 life, I see the first solution in 50 years to make companies more profitable — yet it can only in the most brilliantly-led companies make it quickly through the thicket of confusion and lack of communication. This is all due to Acceleritis. Changing the world means tackling Acceleritis. Getting people to think more clearly and to reach the right decisions more quickly, scraping aside the emotional historical perceptual baggage.

This requires releasing people from Emergency Oversimplification Procedure (EOP) so they can spend more time in the Observer state, where they can slip through into Flow.

Perhaps you want to change the world in ways that seemingly have nothing to do with changing people’s effectiveness levels, but I submit that your desired change will occur all the more easily if your audience of co-workers is at a higher level.

If they are in EOP, scared to come out of the meeting having lost something, good luck getting the best decisions.

How do you get your colleagues out of EOP? One on one. Take them to lunch or coffee or drinks and just talk — but mostly listen. You’ll find out what they really want and what you have that can help them. You’ll also see how certain of your ideas are not yet covered on some particular flank, which is pivotally helpful. Are you doing enough reconnaissance? Are you doing it in the right spirit — nurturing, guiding, mentoring, listening, being a friend and/or ally?

The number one thing everyone is feeling is fear. One of the biggest fears is that the game is going too fast to keep up effectively. This is a rational fear, because it is true that the game is going too fast. That’s Acceleritis for you.

However it is not rational to hold onto that fear. Fear is an alarm clock, and you turn off the alarm clock once you get its message. Move on from fear to dealing with the challenge slope such as it is. Fear only degrades your performance on that slope. Rationality therefore dictates removing the fear as a preliminary step to functioning at all.

A contemplation for burning out fear is to dwell on it until you hit bottom. Since this doesn’t usually happen overnight, schedule times for this contemplation over the course of days, preferably when you are alone. Visualize the worst possible outcome in the most complete detail possible, actually feel it as if it is happening. When the “so what?” feeling comes over you, you know you have burned out that circuit. If the feared scenario ever happens that way, you won’t seem to care as you simply deal with it, and you will have a great chance of turning the whole thing around just by your state of being in that moment.

You won’t be able to talk to all of your associates about the inner life, as some will not be ready. Follow your intuition. You don’t have to address these subjects directly to communicate the essence of attitude adjustment — people see it in you. Just hanging out and being a friend is more than enough to get the entire process to work perfectly.

You certainly don’t want to become manipulative and try to brainwash people. That’s what got us here. We’re trying to go the other way now.

Ultimately you want everyone to make up their own mind. You just want them to do it in the Flow State.

As we all work together to change the world, one situation at a time.

Best to all,

Bill

Accomplishing your 2012 Objectives

A highly incomplete checklist

The year has just started and already you are creatively adapting to the unexpected, steering around unexpected resistances, and still feeling cocky about taking the hill you’ve assigned yourself for this year. Good.

This cursory reminder list of methods is passed along to keep handy if and when you run up against a boulder that frustrates you, casting a dim light over achievability of the year’s target. The list can also be used proactively even during times of smooth sailing to notch the game up a bit.

I.  Creativity

  1. Doodle a schematic of the situation and its players. These could be business or personal relationships that you are navigating. Engaging spatial mind centers in the right brain is a prime directive in terms of overcoming the bias of the time i.e. Acceleritis.

    1. What would be the ideal “win” for each player in the diagram? Getting down to the human motivational level immediately is a typical mensch method. This engages your own feelings, rebalancing you out of leftbrain dominance.
    2. What action might each player take in the situation, and how would other players react? “Consequence thinking” engages the prefrontal lobes. The more your brain is fully engaged the closer you get to Holosentience.
    3. Have you left anyone out of the diagram so far? Who?
    4. What would be the ideal outcome of the depicted situation from the standpoint of a hypothetical Universal Consciousness?
       
  2. Get out in Nature alone. Even when it’s freezing cold.

    1. Pay attention to nature all around you, up and down, above and below you.
    2. In the streets of big cities this works too although not as powerfully, so nearby parks are a plus, the less city-like the better.
       
  3. Blocked. This is for when you’ve run up against a challenge that worries you and brings you down.

    1. Imagine that you can feel the muscles in your head relaxing while you go blank and stop gnawing whatever bone has your mind obsessed at the moment. Don’t let yourself revive that conversation in your head for a while, force yourself to think or feel about some different subject, for at least several minutes, preferably up to three days if timing permits.
    2. Turning away from a problem allows the subconscious mind with its far greater resources to attack the problem from new directions. Fearing that you must stick with it, if you persist in trying the ingrained approach you are stuck in and can’t see beyond, it will just take longer to get to a solution, making you miserable, and less effective in everything else you do in the meantime.
    3. Like trying to remember a word that’s on the tip of your tongue. You have to stop trying to remember it. You are going into the wrong file drawers, which blocks you from relaxing into the right file drawer where suddenly the word just pops into your mind in the midst of some completely different conversation.
       
  4. Right Objectives? Have you set the right goals for 2012?

    1. Are you following goals set for you by someone else?
    2. Were you arm-twisted into these goals by persons or situations?
    3. If you’re stuck with such goals, what would be the twist that would make each goal more important to you personally?
    4. How will you know if an objective is “right”? It will be a combination of a strong hunch feeling that it’s right, plus you could defend it logically if challenged by a naysayer.
    5. In the context of the whole-brain “enlightened” thinking espoused in this blog, right objectives will be outcomes that benefit people widely as well as benefiting you.
       
  5. Right Metrics?

    1. Is there a way of re-stating each goal so that its most valuable effects can be better ascertained and appreciated at the end of the year?
    2. Perhaps evaluate not just economic outcomes but also social ones? How will people be affected, people close to you and those far away?

II.  In Preparation

  1. Predreaming. This is what you do on weekends in looking at the week ahead, and evenings looking at the next day.

    1. For each scheduled meeting/phone call, whether business, nonprofit, governmental, military, personal, or spiritual, what’s the outcome targeted? What might each party, including you, say that would get you in hot water and move you away from the targeted outcome?
    2. Actually hear and visualize the dialog back and forth in your mind.
    3. What’s the ideal “win” for each player?
       
  2. Postdreaming. The after-action report to your Self at the end of each day, at stolen moments e.g. when everyone thinks you’re already asleep.

    1. What could you have done or said better.          
    2. What to do next time in a similar situation — what worked and what didn’t.
    3. What will be the warning sign next time to remind you of this improved approach?

III.  In Action

  1. Check for fun.

    1. Okay, if fun is not the right word for you, and neither is play, just make sure you’re enjoying what you’re doing at the moment.
    2. If there’s no sense of enjoyment, forget about getting flow state performance out of yourself. It’s not going to happen.
    3. Take a one-minute meditation break to get into the headspace of loving what you are doing.
    4. Take notes on specific diagnostic ideas you get as to what’s really bugging you so you can focus on them later.
       
  2.  What’s the outcome focus now?

    1. You want to be singlepointed not multitasking: what is it you’re trying to achieve right now?
    2. Everything else gets put aside — out of distraction range, hidden from eye movements — and every great new idea that pops into your head gets tucked into a one-word note instantly and then ignored until later.
    3. Even if it has to do with the present meeting, it goes into a note, one that you will pay attention to during the course of the meeting, just not right now. Again, “meeting” includes any encounter with others, not just business meetings.
    4. Stay in the moment. Be 100% present with the others. Absolutely turn off email and all forms of electronic interruption. Do not interrupt the speaker.
       
  3. All of you in the Now.

    1. Your estimable resources are not being frittered away by excessive dispersal, though all your armies are on the line, at the ready. Your attention is one. You are focused with everyone on the common immediate objective. Your orientation is a win for all.
    2. As impulses rise up continuously from within, you merely observe them without acting on them, except for the rare impulse that you feel to be perfect for the moment.
    3. Therefore you do not allow yourself to be rushed, you take your time.
    4. Each impulse to do something you allow to float downstream into the past without acting on it, except for those tagged with the mysterious sense of perfection. These perfect impulses will be those that you feel have no negativity hidden in them, and which go to the core of the matter.
    5. In lulls, look over your notes, determine action items and schedule them, file notes in folders based on the relationships you are involved in this year, for easy findability. If necessary start a new 2012 filing system that does not tackle the massive job of re-filing the past right now. Keep the 2012 refined objectives in sight at all times.

Let 2012 be the year of the fresh start for all of us.

Best to all,

Bill

Re-Imagine Your Life with Fewer Constraints

Featuring two Mind Movies

What if you suddenly had more freedom? You could do whatever you wanted to do. What would you do? Before continuing to read, take a moment and jot down a few quick notes as you ponder this question.

Read on, and you will get one major step closer to that freedom in the next few minutes.

Now, take a look at what you wrote down (or thought about, if you didn’t actually write anything). This is supposedly what you really want out of life.

Is it? Is what you wrote/thought really what would make you the happiest?

If the answer is anything but a resounding YES!, then perhaps you have not been fully honest with yourself in the past, and perhaps your biggest current plans in life are still, deep down, something that you are settling for, because you believe you cannot have what you really want.

What would your ideal life actually be? Drop all constraints in your thinking — the question is not what might be realistic but rather what is the ideal, unconstrained and unrestricted.

Every moment we face choices. When we make these choices it is always in the context of our options. But we don’t consider all of our options. Therefore we make some choices that might be okay but without realizing it we just threw away a choice that could have been superb. A choice we didn’t even know we had.

Why don’t we consider all of our options? Hidden assumptions keep us from even posting those options on the bulletin board of our minds. We don’t have sufficient insight into our own thought process to even suspect that we only consider the options we think might actually be do-able — just a small proportion of our real options.

And by restricting our thinking to what we at the moment think is do-able for us, we are leaving out too much.

First of all we might discover that something has changed so what was unrealistic before is realistic now. But more importantly, unless we start from the ideal, we will never fully understand ourselves and so cannot be creative in bridging the gaps to get to the ideal. Settling for a “good enough” scenario, whether for our lives, or for our company, or for any situation, is not the way to generate creative thinking. The real value of the ideal is that it always generates creative thinking because achieving it seems out of reach.

Creative thinking is valuable because, even if it doesn’t always get you to the ideal, it gets you closer than if you just exclude the ideal from the beginning of your thought process.

We are operating within self-imposed constraints. We have been told so many things are impossible and advised to not aim so high because we will be heartbroken when we fail.

We also live in a reductionist culture that tends to lop off possibilities from our thinking —this would not normally occur to us, because reductionism is so ingrained in all of us. You might have a hunch taking a certain path could get you exactly what you want, but the reductionist culture says hunches are irrelevant, so the hunch gets left out of your set of alternatives. However, your hunch might have been right, and you might have just thrown away your biggest chance in life.

Hunches should not be thrown out. Include them in the list of possibilities you consider when facing an important choice.

From time to time in these postings we bring you summary insight into one new method for optimizing performance for you and your team — bringing you first into the Observer state and then into the Zone. We write these postings in hopes of directly lifting the probabilities that the largest number of people spend as much time as possible in the Observer state and Flow state (the Zone). We hope also to move more people to read our book, which contains much more than summary insight, including detailed instructions for spending more time in the Observer state and Flow state.

Recently we have brought you summary insight into the mood of optimization, negativity controls, and the power of respect. Today we are talking about the power of imagination.

Most of the population most of the time is in a mental state that has all but shut down the imagination. We have dubbed this state EOP, for Emergency Oversimplification Procedure. It’s what happens when there is an information overload. All parts of consciousness are negatively affected, none worse than the imagination.

Relaxation would be most conducive to imagination, but unfortunately Acceleritis — the acceleration of the global information overload — produces stress not relaxation. This robs mental energy needed to propel imagination, limits the perceived time to do something so seemingly impractical as using our imagination, and creates a mood that blocks imagination by focusing on a list of must-do’s under time pressure.

But even worse than any of these limitations, even when we give ourselves time and let our imaginations run free, our imaginations have been constrained for so long by a reductionist culture that we don’t even realize has stunted our assumptions about reality.

We find it hard to imagine things that quantum mechanics has already proven do exist. In our gut, even if we go to church, we may feel strongly that God is just wishful thinking and superstition, yet we may not realize that God could be something different than what religion teaches — something more than what religion teaches. A universe that requires an observer — the universe we live in, according to quantum mechanics and relativity — could have an original observer that came before all other observers. As soon as we realize this, the question of whether in fact God exists becomes a completely different conversation. Who was the original observer?

Our imaginations fail again to keep up with latest science in being unable to conceive of consciousness as just as primary as matter or more so — which is true in the universe we live in, according to quantum mechanics, relativity, string theory, multiverse theory, and the latest scientific findings regarding extrasensory perception.

In a universe in which the observer is mathematically impossible to remove from the scientific picture, all of our materialistic assumptions about our personal identity, the existence of God, whether death is the end of consciousness, become equal to superstition in the degree to which they are unproven and unscientific.

It is time to live life with a conscious awareness that we do not know the truth about any of these subjects — that anything is possible, and our actions second-by-second need to factor in more possibilities than we ever imagined.

The fact that we would like one set of realities more than another does not automatically mean that the one we like is impossible.

Science today is in fact beginning to lean toward hypotheses conjecturing that by liking one reality we help create it. The mind does appear to be able to modify probabilities.

Some of what we think is impossible is probably not impossible. It’s time to loosen the assumption machine up and see how this changes things. It’s time to re-open our minds to the existence of all possibilities — just as science now has.

Stop saying “No” when you imagine possibilities, even if you do this just as an experiment.

Let’s try two experiments right now. We have opened up our minds together. Now without shutting down again let’s co-produce two Mind Movies.

Einstein rocked the world with his mind experiments. We like to use our Mind Movies in much the same way but on a more personal, less cosmological level.

First, the movie of your life. Get comfortable, remove any sense of time pressure, and imagine the rest of your life as a movie playing out from where you are now to where you would love to be. What are the little successes that add up one-by-one to take you to your ideal state?

Jot down a few quick notes of what you discover. Might be a few workable ideas in there that you can turn into reality.

Now, let’s write the movie of the world. Get comfortable again, free yourself of time pressure, and see a movie of how the world moves step-by-step from where it is now to a perpetual paradise — what steps do you see happening in the ideal world?

Jot down some quick notes again.

This exercise can be used when planning for your company. One clue is to look at competitors in terms of what they do best and what your company does best, and see which companies besides yours could continue to thrive by counterspecialization, without limiting your success. What bold or subtle moves could you make that would push the situation so that competitors would get the idea to follow specializations that are different from yours? How could you use coopetition* to bring about a counterspecialized situation that leaves room for more competitors to be successful?

This movie-of-the-ideal-outcome exercise can be applied to interpersonal situations or to pretty much anything. Our ability to stretch our imaginations is surprisingly resilient and can spring back very quickly despite decades of neglect.

All we have to do is let ourselves imagine the ideal.

Here’s a relevant selection from our book Freeing Creative Effectiveness.

Best to all,

Bill

* Coopetition refers to companies that compete finding ways to work together in specific areas.